Daily GEM
Social Media Content Creator and Strategic Campaign Partner
Objective Enhance brand visibility and engagement through strategic content creation and partnerships.
Approach Developed high-quality lifestyle visuals and executed immersive Instagram story takeover. Organized a cross-promotional T’s List giveaway to drive engagement. Authored an in-depth article to amplify brand narrative across social media platforms.
Impact Increased brand engagement and reach, building deeper connections with the audience. All content and assets, including photos, videos, and articles, were provided to the brand for future use, making a significant impact and appealing to luxury brands.
CAP Beauty
Social Media Content Creator and Recipe Development Partner
Objective Enhance brand visibility and engagement through strategic content creation and partnerships.
Approach Conducted an Instagram story takeover and developed a custom recipe featuring their matcha. Shared engaging stories and visuals, showcasing the products’ versatility and benefits, and aligned with my community’s values and interests.
Impact Increased brand engagement and reach, building deeper connections with the audience. Delivered all content assets, including photos, videos, and the custom matcha recipe, for the brand’s future use, ensuring a significant impact. This collaboration demonstrated my ability to create compelling content that resonates with the target audience and drives engagement.
Studio Sheepä
Creative Director and Holistic Brand Architect
Objective Build and enhance brand identity and engagement through comprehensive creative direction and strategic content creation.
Approach Founded and developed the entire brand, including packaging design, social media strategy, website creation, and overall brand aesthetics. Directed and created high-quality visuals, engaging social media content, and cohesive branding materials. Implemented a robust social media strategy that significantly increased brand visibility and follower engagement. Introduced an SMS strategy in winter 2023, enhancing sales performance and contributing to sell-out seasons since launch.
Impact Achieved a follower growth of X%, increased engagement rates by X%, and expanded brand reach by X%. All content assets, including photos, videos, and design elements, were provided to the brand for continued use, ensuring a lasting impact. This role demonstrated my ability to oversee and execute all aspects of brand development and social media strategy, driving substantial growth and engagement.
Mount Sunny
Content Creator
I produced a video integrating the Pianistone brush into everyday living, emphasizing its unique features and benefits. This visual storytelling approach showcases how the brush enhances daily routines, aligning with the lifestyle and values of luxury brands
Bare Hands
Content Creator
I produced a video integrating the Pianistone brush into everyday living, emphasizing its unique features and benefits. This visual storytelling approach showcases how the brush enhances daily routines, aligning with the lifestyle and values of luxury brands